If your customers seem to be giving you the cold shoulder, all hope isn’t lost. Keeping your clients’ attention takes a steady effort. It isn’t something that happens just once or even twice. Developing a winning strategy to engage your audience may take time, but it is well worth it at the end of the day. Here are 6 startup hacks to get customers to notice you more.
1. Hire on Influencers
Hiring influencers is a major way to boost your brand’s visibility. Influencers come in all shapes and sizes and can reach a broader audience than what your startup may be used to already. Some influencers are paid in products, while other ones may want a free product and financial compensation for their endorsement.
2. Pick Their Brains
Want more engagement? Why not just ask your audience what they think? Whether you are launching a new product or just want general feedback, pitching your customers questions shows that you are genuinely interested in their point of view and what they have to say. Everyone wants to be heard. Everyone wants to feel like their opinions are valued.
3. Viral Videos and Memes
It’s not enough to do things the old way. Striking a chord is easy to do when you’ve got the right content. Everyday, there are millions of posts displayed online that are vying for your potential customers attention. Give them something that they can sink their teeth into. Going Viral: The 9 secrets of irresistible marketing is a great place to start if you are unsure about how to make viral content.
4. Catchy Titles
Creating magnetic titles is the perfect way to reel your audience in and increase online visibility. This can be for content marketing, email marketing, or any kind of clickable content for that matter. The goal is to peak your customers’ interest, to pull them into your world for a few moments to advertise your products or services.
5. Striking Photos
Bold, striking imagery is a sure fire way to spark your audience’s attention. Think vivid colors, subliminal messages, or anything else that has the ability to stop your viewers in their tracks. Just a moment of someone’s time can be the difference between securing a solid lead or getting looked over.
6. Proper Hashtags and Meta Tags
Using the right hashtags or meta tags can mean all the difference in your content being seen by the right audience. Do a little research before posting to see what your competitors are using. This little trick is one of the most ideal ways to get online visibility for your startup.
Implementing these easy hacks can help you gain the opportunity to tap into a stream of potential clients just waiting to hear what you have to say. So, what are you waiting for? Get out there and make some waves!