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SmileDirectClub’s Former CEO Is Back Again with a New Dental Startup Named Tend

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The increasing number of dental brands nowadays is attracting money from dealing investors. These investors are kicking themselves because of missing the runaway hits. Among these breakout companies, SmileDirectClub is mostly notable. They sell the teeth straightening products to their consumers.

Swift Health Systems is a five years old company and they make invisible braces under UNBRACE. They raised $45 million from VCs. Henry the Dentist in another one which is two years old and a mobile dental clinic. They raised $10 million this year. Lastly, Quip, which is a five years old company and also the maker of interesting electric toothbrush along with several oral care products, has raised $62 million from the investors.

Tend, a new company is very notable these days. It is notable not because it has raised $36 million. It is notable because Tend sees a chance to recreate the office of dentist through the heavily tech dental studios which prioritize the comfort by creating a waiting area and interestingly it also offers Netflix in your chair. There you can even enjoy it wearing a pair of Bose headphone. A company reporter visited this startup and he was offered the finest toothpastes which included Marvis and also an Italian brand with distinct flavors. Though it sounds something like ridiculous, but also it is kind of nice. They are also improving the experience on the patients and there is also a little wonder about Tend that the physician Tom Lee who created the One Medical in 2007, is a new funding of Tend. He was the CEO of One Medical till 2017. There were other investors named Neil Blumenthal, Zach Weinberg, Dave Gilboa and Bradley Tusk. Both Neil and Dave are of Warby Parker while Zach and Bradley are from Flatiron Health and Tusk Ventures respectively.

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Shahina Khatun

Shahina is a Web Developer, Content Writer, SEO Expert and Social Media Marketer.
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