Perdoo, a Berlin-based OKR-oriented startup, has chosen to make its essential service free, which could shock a developing and somewhat crowded market. “Objectives and Key Results,” an arranging and the board strategy normally abbreviated to “OKRs,” is a hot space for programming new companies, and lately their development has expanded somewhat.
For example, WorkBoard and Gtmhub have raised capital for their OKR products over the past two months. WorkBoard raised $30 million, and Gtmhub added $9 million to its treasury.
Perdu is a different than its competitors. The company said that instead of using a clearly interested venture pool, the company was heavily loaded. This makes his decision even more curious.
OKR program works from modest to costly, and WorkBoard doesn’t post costs on its site (which we could discover when incorporating this passage), up to $ 1 for every client for each month for the most minimal priced Gtmhub tier. Most suppliers in space offer corporate offers that are increasingly costly. (Prior to offering a complementary plan, Perdoo pays just per client every month for its administrations with moving volume limits.)
According to van der Pol, co-founder of Perdu, “in order to maintain a free offer, you need cash flow to be positive and profitable.”
Here we can see the influence of not collecting bunches of cash. Since Perdoo just collected angel cash and has paid in its own way since, the organization can bear (truly) to offer a ton to no end. It doesn’t have financial specialists yelling behind its about conceivable ripping apart its own market, or anything comparative.