Disney is planning to bring the on-demand video streaming service to the India as well as to some Southeast Asian markets. It will be brought in the second half of the upcoming year and the it has been told by the two sources which are familiar with the plan of the Disney.
The company is planning to bring the Disney+ catalog to the Hotstar which is a common video streaming service in India. Besides, Disney is also planning to extend the Hotstar with the help of Disney+ catalog across the Indonesia and Malaysia. Hotstar leads the video streaming market in India and the service said that more than 300 million users were subscribing their channel in each month during ICC world cup and Indian Premiere League cricket tournament. The international extension and growth of the Hotstar isn’t so astonishing since it has also entered in the United States, United Kingdom and Canada in the recent years. This year, they had an interview with the TechCrunch, the president of the Hotstar named Ipsita Dasgupta said that the international strategy had been used to enter into the markets where there was too high density of the Indians.
The Disney CEO on the other hand, named Robert Iger made a hint about the company and probably they would conglomerate with the Star India as a part of the $71.3 billion deal with 21st Century Fox. Disney+ is currently available in the Canada, United States and the Netherlands, and soon it will expand to the New Zealand as well as to Australia, UK, Italy, France, Germany and Spain.